Our Story
The Cholesterol Protocol was born when our founder was diagnosed with extremely high cholesterol aged just 44. Being a Clinical Vascular Scientist, he’d spent decades searching for and studying blockages in the arteries of others. Given his role in helping to diagnose and prevent cardiovascular disease on a daily basis, he was horrified when his bloodwork came ack showing extremely high levels of cholesterol, especially LDL (the ‘bad’ kind!).
So, he did what any self-respecting scientist would so and put his wealth of knowledge and clinical experience to good use. He spent months speaking to vascular specialists, dieticians and sifting through the latest research and guidelines on cardiovascular disease, searching for strategies to lower cholesterol naturally – boiling everything down to one unique, yet easy-to-follow protocol – The Cholesterol Protocol was born.
A simple, evidence-driven blueprint of heart-healthy habits that lower cholesterol.
As part of his work, he spoke to hundreds of patients suffering with arterial blockages and high cholesterol, where the message seemed to be the same: the majority of people were either left to their own devices with little to no guidance on how to reduce their cholesterol, or they were immediately put on cholesterol-lowering medication without being given the opportunity to lower their cholesterol naturally.
So he decided to become his own research subject. He followed the Cholesterol Protocol to the letter.
And it worked.
Within weeks of adopting these hearty-healthy habits his cholesterol had returned to within normal limits. Using only diet and lifestyle choices. Without statins.
Then he shared the protocol with others. And it worked for them too. Everything grew from there.
The Cholesterol Protocol is about empowerment. Empowering others to help themselves.
Our aim is to share these same methods with others and build awareness of how to create a heart-healthy diet and lifestyle through knowledge and education.
Because for most people, all it takes is a few small, but consistent heart-healthy habits to turn things around.
In the words of Hippocrates, ‘Let food be thy medicine, and medicine be thy food.‘




Our Vision
As Michel Foucault once said, ‘Knowledge is Power.’
And that’s exactly what we hope to do: empower you by giving you the tools to understand what led to high cholesterol and then how to take control of your cholesterol once and for all.
Our Mission
For the majority of people, our founder included, high cholesterol is the result of poor diet and lifestyle choices. In the same way, for most people, small but consistent positive lifestyle changes can go along way to improving their cholesterol levels.
They can take control of their cholesterol – if they just know how.
Our mission is to spread the word by keeping costs low, so that as many people as possible get to hear our message and try it for themselves. And hopefully take control of their cholesterol and their health once and for all.








